Creating a strong brand that stands out in today’s competitive market can be a process that we learn and grow through. Many companies are using controversial statements in their branding to gain a competitive advantage.
Making use of meme content in your social media marketing creates a sense of community, but it also increases the
Marketing is important for any business, whether you run a clothing brand or a financial service. Marketing puts your brand’s
Since the start of the pandemic, businesses have had to think creatively and reconsider the way in which they promote
Written By: Victoria Rawlins, Communications Executive at Innocomm As we embrace and celebrate females in South Africa this #WomensMonth, I
By Talitha Utton – Account Manager at Innocomm Working in an all-woman, remote, worldwide team, misinterpretation and misunderstandings can wreak
“The number one thing is to focus on is employees and customers,” Moynihan said on how companies should set priorities
By Founder of Innocomm Jacqueline Boulos Mayer In today’s highly challenging times, organisations across the board are searching for ways
By Gugu Mthimkhulu – PR at Innocomm When you think of your favourite company and how well put together it
The coffee industry, by all accounts, is booming. According to a report from the International Institute for Sustainable Development (IISD),
As markets mature and demand in commodities plateau more companies look towards emerging markets with growing GDPs to tap into to stimulate
As markets mature and demand in commodities plateau more companies look towards emerging markets with growing GDPs to tap into to stimulate
